A Critical component to Improve
Performance
The demand for effective managers
continues to grow, the retirement of
baby boomers is producing a sharp
decline in the ranks of available
talent. In addition, the executives
of the future are expected to be
more sophisticated in order to
develop and lead new global and
technological initiatives. For these
reasons, careful planning for the
eventual replacement of managers at
all levels in organizations has
gained strategic importance.
This is true for small firms as well as
large ones. It's not just succession
to the top - It's getting the right
person in place for every job. Some
of tomorrow's key jobs may not even
exist now. If a firm plans to double
in size in five years, they will
need more talented managers.
The larger issue is leadership
development, tracking, and
developmental opportunities. The
real key in succession management is
to create a match between the
organization's future needs and the
aspirations of individuals. The only
way to keep talented people is to
provide them with growth
opportunities that keep them
stretching and finding more
promising opportunities they might
find elsewhere. The average college
graduate will change jobs five times
in his or her career. Within the
next decade, this norm will probably
increase to seven job changes.
Recruiting and retaining leaders
becomes an economic and strategic
challenge.
Succession management serves as an
interface between the human resource
function and the strategic direction
of an organization. In this role, it
is a vital resource in anticipating
the future needs of the organization
and helps find, assess, develop, and
monitor the human capital required
by the organization's strategy.
While serving as trusted adviser and
confidant of the CEO, the succession
management function may also reflect
the concerns and needs of line
executives throughout the business
units.
Talent Assessment
Talent assessment is a semi-transparent
process in best-practice
organizations. Most managers receive
feedback and information about their
developmental needs and suggested
activities for further growth.
Individuals who have been designated
as high potential are seldom told of
this designation to avoid raising
expectations. At Lilly, an
eight-page talent identification
questionnaire is used to evaluate
the assumed potential of 15,000
associates on performance, potential
derailment factors, and learning
agility. Similarly, Dell uses
scaling calls to determine an
individual's level of talent.
Best-practice partners use a core set
of competencies or behaviors to
establish a standard of comparison
for assessment. Most organizations
use a subset of leadership
competencies that are aligned with
the core set. All use these
competencies as a basis for
performance management and four out
five use these for identification of
high- potential employees.
Furthermore, best-practice partners
used fewer competencies than study
sponsors, feeling that simplicity
and focus were stronger advantages
than comprehensive efforts. Dow has
moved from having different
competencies for each global
business to a common set of seven
used throughout the corporation.
Dell focuses on "global corporate
talent," which consists of
individuals who have the capability
to "run significant portions of a
.... Business...on a global basis."
They also track "functional high
potentials."
Technology Used to Integrate Data
The use of technology in succession management varies widely within the
best-practice organizations.
Developmental Activities
Meet Organizational Needs Best-practice partners employ a wide range of
developmental activities to engage
leaders and extend their
capabilities. These firms spend
considerable time creating stretch
developmental opportunities that are
consistent with the organization's
needs, as well as with those of the
individual.
Subject Firms Measure Performance
All best-practice partners use some
variety of a nine-box matrix for
classifying the performance of their
managers. In most instances, this
matrix (originally popularized by
General Electric) assesses
individuals on the basis of
performance, corporate values, and
perceived potential. An individual
who is performing well may not be
judged as highly as someone who has
not gotten comparable results but
has persevered in a real stretch
assignment. A popular competency was
"learning agility." This refers to
the ability and willingness to learn
new material and adapt to new
situations.
BEST-PRACTICE INSIGHTS
Deploying a Succession Management
Process
Best-practice organizations make
succession planning an integral
corporate process by exhibiting
a link between succession
planning and overall business
strategy. This link gives
succession planning the
opportunity to affect the
corporation's long-term goals
and objectives.
Human resources is typically
responsible for the tools and
processes associated with
successful succession planning.
Business or line units are
generally responsible for the
"deliverables" -i.e., they use
the system to manage their own
staffing needs. Together, these
two groups produce a
comprehensive process.
Technology plays an essential
role in the succession planning
process. Ideally, technology
serves to facilitate the process
(make it shorter, simpler, or
more flexible) rather than
becoming the focus of the
process or inhibiting it in any
way.
Identifying the Talent Pool
Best-practice organizations use
a cyclical, continuous
identification process to focus
on future leaders.
Best-practice organizations use
a core set of leadership and
succession management
competencies.
Engaging Future Leaders
Best-practice organizations
emphasize the importance of
specific, individualized
development plans for each
employee.
Individual development plans
identify which developmental
activities are needed, and the
"best practice" firms typically
have a mechanism in place to
make it simple for the employee
to conduct the developmental
activities. Typically,
divisional human resource
leaders will monitor employee
follow-up in developmental
activities.
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